General

Celebrating excellence and dedication: brandU Legal’s triumph at the 2023 APAC Insider Legal AwardsÂ ïżŒ

We are absolutely thrilled to share that brandU Legal has been honoured with a prestigious accolade at the 2023 Legal Awards by APAC Insider.  Recognizing Excellence Across the APAC Region The APAC Insider’s 2023 Legal Awards are a testament to the extraordinary dedication and unparalleled excellence exhibited by law firms throughout the Asia-Pacific (APAC) region. […]

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International trade mark protection – The “why, how and when”

Why do I need to protect my trade mark overseas? First and foremost, trademark rights are territorial. Therefore, trade marks should be registered in all territories where the mark is, or will be used. Put simply, delay in filing your trade mark may result in having to re-brand in some countries. This can be a time

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Copyright Registration in China – a Powerful Tool

What is Copyright? Copyright is a form of intellectual property that protects literary, dramatic, musical and artistic works amongst other things and allows the creator of the “work” to control how it is used. For trade mark owners, copyright automatically applies to stylised word trade marks, logos and devices. Copyright is automatic meaning once the

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Use it or lose it – an update on how to avoid non-use removal actions in Australia

Previously we have posted an article on the importance of using the correct trade mark to avoid non-use removal actions in Australia but, by way of an update to this article, it is also important to remember that trade mark use is jurisdictional and in order to maintain a registered trade mark, trade mark owners

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What is “Get-up” and how do I to protect it?

In the realm of intellectual property law, the term “get-up” or “trade dress” refers to the visual appearance of a product that makes it stand out it in crowd. We’re talking about any visual element that makes a product or packaging distinctive, including shape, configuration, colour, texture etc. Think of it as your product’s red-carpet

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Belize – Accession to the Madrid Protocol

On 24 February 2023, the Government of Belize became the 113th member to join the Madrid Protocol. Brand owners will be able to file new international registrations designating Belize from this date and for those brand owners with existing international registrations, subsequent designations for Belize will also be available. If you require assistance with registering

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Saudi Arabia – Accession to the Hauge’s Apostille Convention

On 7 December 2022, Saudi Arabia became the 122nd member to accede to the Convention Abolishing the Requirements of Legalization for Foreign Public Documents, commonly referred to as the “Apostille Convention”. The accession allows documents originating in Saudi Arabia, including education certificates and birth certificates, as well as documents which have been legalised according to

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