General

Understanding the Difference Between Copyright and Trademarks

In the realm of intellectual property, copyright and trademarks are two distinct legal concepts that serve different purposes and offer unique protections to creators and businesses. In this article, we explore the differences between the two. Copyright: Protecting Creative Works Copyright law primarily pertains to creative works such as literary, artistic, musical, and dramatic creations. […]

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Understanding Trademark Squatting: A Growing Concern in Global Business

In the dynamic landscape of global commerce, trade marks serve as invaluable assets, distinguishing products and services while safeguarding brand identities. However, amidst the benefits of trade mark protection lies a significant challenge known as “trade mark squatting”. Trade mark squatting occurs when individuals or entities register trade marks that rightfully belong to others, often

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WIPO Member States Adopt Historic New Treaty on Intellectual Property, Genetic Resources and Associated Traditional Knowledge

On 24 May 2024, member states of the World Intellectual Property Organization (WIPO) unanimously approved a groundbreaking new treaty concerning intellectual property (IP), genetic resources, and associated traditional knowledge. This landmark achievement concludes decades of negotiations and marks a significant milestone in international law. Ambassador Guilherme de Aguiar Patriota, the President of the Diplomatic Conference

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New Edition of Nice Classification – Effective 1 January 2024

On 1 January 2024, a new version of the 12th Edition of the International Classification of Goods and Services for the Purposes of the Registration of Marks (Nice Classification) will come into effect. The 45 classes of goods and services have been updated (the updated version can be found on the World Intellectual Property Organisation

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The Madrid Protocol – Be aware of maintenance requirements in some member countries

This article explores the responsibilities tied to member countries of the Madrid Protocol concerning trademark maintenance. Although the majority of the member countries typically require international registrations to be renewed every 10 years from the initial filing date, some member countries impose additional maintenance criteria. In recent years, the popularity of the Madrid Protocol has

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Celebrating excellence and dedication: brandU Legal’s triumph at the 2023 APAC Insider Legal Awards 

We are absolutely thrilled to share that brandU Legal has been honoured with a prestigious accolade at the 2023 Legal Awards by APAC Insider.  Recognizing Excellence Across the APAC Region The APAC Insider’s 2023 Legal Awards are a testament to the extraordinary dedication and unparalleled excellence exhibited by law firms throughout the Asia-Pacific (APAC) region.

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Copyright Registration in China – a Powerful Tool

What is Copyright? Copyright is a form of intellectual property that protects literary, dramatic, musical and artistic works amongst other things and allows the creator of the “work” to control how it is used. For trade mark owners, copyright automatically applies to stylised word trade marks, logos and devices. Copyright is automatic meaning once the

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Use it or lose it – an update on how to avoid non-use removal actions in Australia

Previously we have posted an article on the importance of using the correct trade mark to avoid non-use removal actions in Australia but, by way of an update to this article, it is also important to remember that trade mark use is jurisdictional and in order to maintain a registered trade mark, trade mark owners

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